Gym bunnies beware. Digital fitness is on the up, and is fast becoming the new fitness fad of 2010.
Gone are the days of slogging it out in the gym. Instead, it's all about the podcast - simply pop on an ipod, hit play and away you go. No more running home to make the gym, and no more guilt fuelled trips to spinning class on a Saturday afternoon.
It doesn't take a genuis to work out that the fitness market isn't what it was. Although we recognise the need for a healthier lifestyle more than ever, gyms are expensive, the British winter definitely does not encourage us to exercise outdoors, and personal trailers are, well, something that only famous people have.
Step in the new wave of digital fitness programmes. Cheap, downloadable, and oh-so-easy to follow, we can really see them catching on.
Set to revolutionise the fitness market, they'll allow you the same, specialised workout as a gym, but can be done in your own time, and without the additional cost.
Sounds too good to be true? We promise it's not.
Personal trailer to the stars Mark Anthony has created one such service, offering the ultimate training plan, all for the half the cost of one month's gym membership.
His 6 Week London Body Plan is a video podcast offering one to one training sessions, and is suitable for all fitness levels. It includes six 45-minute workouts, and you can download the whole package for the bargain price of just £30.
If you think it sounds appealing you're not alone - women are flocking to try it.
So next time you're pretending (to yourself!) that you really are going to use that gym membership, why not be honest. Ditch the cost, download the podcast and work out in the comfort of your own home.
