From K-Beauty Gems to Hair Styling Heroes: My No-Gatekeeping New Season Beauty Edit

Because beauty secrets are meant to be shared

Boots beauty Sophia Geiss wears animal print Demellier bag, oversized black coat, white shirt, denim jeans on October 13, 2025 in Berlin, Germany.
(Image credit: Getty Images)

Every season brings its own set of beauty challenges—skin that suddenly feels dehydrated, hair that's lost its shine, and makeup that need a shade refresh. As a Beauty Director, I’m lucky enough to get the first look at the newest launches (and, truth be told, hunting down hidden gems in the beauty aisles is one of my favourite pastimes).

As we move into autumn, I’ve been seeking out products to see me through the colder months: skincare saviours that strengthen my barrier when it needs support; time-saving hair heroes to keep close at hand throughout party season; and warming, woody scents to swap in for my summer florals.

And without sounding too boastful, I’ve uncovered some truly incredible finds. From innovative K-beauty formulas that deliver results to luxe haircare heroes and mood-boosting fragrance discoveries, these are the products I know are destined to become cult favourites. And because beauty is always better when it’s shared, I’m opening up my edit—the game-changing staples that will elevate your routine for the season ahead. The best bit? They’re all available at Boots, meaning no traipsing around or juggling multiple orders.

It’s no coincidence that my seasonal edit is Boots-heavy. After all, the retailer has been on a serious beauty mission. Over the summer, Boots introduced 25 new brands to its shelves, adding to an already extensive line-up of more than 500 brands, from luxe labels like Prada Beauty and Floral Street, to skincare icons including Laneige, Supergoop! and Beauty of Joseon, to trending favourites like Made By Mitchell and The Beauty Crop.

My insider Boots beauty picks for the new season

Lottie Winter
Beauty Director

Lottie Winter is the Beauty Director at Marie Claire UK. With over a decade of beauty journalism under her belt, she brings a desire to cut through the noise and get to what really matters–– products that deliver, conversations that empower, and beauty that makes people feel like their best selves.